Email & Marketing Automation
Seize the Power of Marketing Automation or Lose Business.
It’s time to get smart about martech.
Marketing automation is far more than a nice-to-have timesaver. It’s the engine that catapults your marketing department from a cost center to a revenue generator.
Marketing automation isn’t merely an email tool, but the platform you rely on to reach and persuade customers at every key point in their buying journey and execute personalization at scale.
Brands that achieve digital maturity, and reap the financial rewards, have moved beyond the “batch and blast” mentality to make marketing technology a sharply tuned business-building instrument.
Three Deep partners with your team to:
Eradicate excessive resource burn and strengthen the channels that drive leads and sales
Map messages to the needs of individual customers wherever they're at on their journey
Improve the customer's experience with your brand and boost conversion
Marketing Automation Should Be a Customer Satisfaction Machine
Our martech experts recommend, deploy, and tune your marketing automation to deliver five key features that amount to superior targeting, engagement, lead generation, sales, customer insights, and of course, efficiency.
Email and Marketing Automation Services
Our marketing automation team gives your company data analysis and platform expertise to improve delivery, engagement, and targeting strategies resulting in messages that create a full lifecycle marketing experience.
CAMPAIGN MANAGEMENT
Marketing automation becomes the engine that drives your integrated campaigns to reach the right prospects at the right moments and convert them to customers.
Why it matters: Your creative may be perfect, but it won't matter if it doesn't successfully land in an inbox.
- Program development
- Platform deployment
- Customer segmentation
CREATIVE SERVICES
We believe effective messaging depends on design, experience, and copy working in concert. No concert, no convert.
Why it matters: It's important that your website and email experiences look professional and are usable.
- Conversion optimization
- Landing page design
- Email template development
TRIGGERED MESSAGING
To reach the right person at the right time with the right message, you need to know your customers’ triggers. We develop a variety of email types that are triggered based on customer preference and behavior.
Why it matters: Batch and blast is a thing of the past. Reaching your customer with timely, relevant content can push them to their next key action.
- Welcome
- Onboarding
- Education and nurturing
STRATEGIC ANALYSIS
When faced with decisions that affect your budget or revenue, it helps to have an experienced partner with a firm grasp of your analytics. We analyze every step in the marketing automation process to help you continually evolve your operation.
Why it matters: Sending an email doesn't stop there. It's important to analyze performance to identify opportunities for improvement.
- Platform selection and migrations
- Lead scoring
- Database audit
Is Your Email Program Effective?
Your audience expects you to engage with them at a 1:1 level of personalization. So how are you doing? Are you sending dynamic content based on past purchases and behavioral triggers? Let’s get a baseline of where you are and go from there.
We connected email, web, social and retail store data to help a large specialty retailer improve customer engagement rates by 12%, double their acquisition rate, and increase store revenue by 267% YOY.
Email Works. Hard.
Don’t Take Our Word for It.
For every $1 invested, email marketing generates an average return of $38.
64% of companies consider email marketing the most effective marketing channel.
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